Product Content Brief: 1990 England Retro Football Shirt
I. Product Overview:
This product brief outlines the marketing content for a retro England national football team jersey, replicating the 1990 design. It’s a high-quality, fully embroidered replica shirt perfect for fans and collectors.
II. Target Audience:
- Football fans, particularly those with an interest in England’s national team and its history.
- Collectors of retro sports memorabilia.
- Individuals seeking stylish and comfortable sportswear.
III. Key Selling Points:
- Authentic Replica: Faithful reproduction of the iconic 1990 England away jersey.
- High-Quality Materials: Made from durable polyester, ensuring comfort and longevity.
- Fully Embroidered: Detailed embroidery of logos and team details for a premium look.
- Versatile Use: Suitable for both casual wear and training.
- Easy Care: Simple to wash and iron.
- Competitive Pricing: Offers discounts for bulk orders.
- Shipping Options: Fast shipping via DHL (3-7 days) and economical shipping via China Post (15-30 days). Tracking number provided.
IV. Product Specifications:
- Product Name: 1990 England Retro Away Football Shirt
- Product Code: Equipacion-1938
- Material: Polyester
- Condition: New
- Includes: Tags and logos
- Price: €20.00 (Discounts available for bulk orders: see below)
V. Marketing Messaging:
- Headline: Own a Piece of Football History: 1990 England Retro Shirt
- Subheadline: Relive the glory days with this authentic replica jersey. High-quality materials and detailed embroidery.
- Body Copy: Step back in time with our meticulously crafted replica of the iconic 1990 England away football shirt. Made from comfortable polyester and featuring full embroidery, this jersey is a must-have for any true England fan or retro sports collector. Perfect for casual wear or training, this shirt offers both style and comfort.
VI. Call to Action:
- Order your 1990 England Retro Shirt today!
- Limited stock available.
VII. Pricing & Discounts:
- €20.00 per shirt
- Orders over €99: Free shipping
- Orders over €150: 5% discount
- Orders over €200: 7% discount
- Orders over €250: 8% discount
- Orders over €300: 10% discount
- Orders over €500: 15% discount
VIII. Payment Methods:
- Credit Card (Mastercard, Visa, JCB)
- Western Union (Contact [email protected])
- PayPal (Contact [email protected])
IX. Shipping Information:
- China Post (15-30 days)
- DHL (3-7 days, excludes holidays)
- Tracking number provided
X. Images/Video:
High-quality images of the shirt from multiple angles, showcasing the embroidery and details. Ideally, lifestyle shots showing the shirt being worn would be beneficial. A short video showcasing the quality and details would be a strong addition.
This brief provides a framework for creating compelling marketing materials. Remember to adapt the language and tone to your specific target audience and platform.








