Casa Camiseta Italy Retro Equipación 1998 Azul

Product Content Brief: Italy 1998 Retro Soccer Jersey

I. Product Overview:

This product brief outlines the content requirements for marketing a retro Italy 1998 national team soccer jersey. The jersey is a replica of the iconic 1998 kit, fully embroidered with authentic logos and details. It’s designed for both casual wear and training.

II. Target Audience:

Soccer fans, collectors of vintage sports memorabilia, and individuals who appreciate retro style and high-quality sportswear.

III. Key Selling Points:

• Authentic Replica: Fully embroidered with accurate logos and details, replicating the 1998 Italy national team jersey.
• High-Quality Material: Made of durable polyester for comfort and easy care (easy washing and ironing).
• Versatile Use: Suitable for casual wear and training.
• Affordable Price: Offered at a competitive price point (starting at €20).
• Bulk Discounts: Significant discounts offered for larger orders (€99+ free shipping, tiered discounts up to 15%).
• Multiple Payment Options: Accepts credit cards (MasterCard, Visa, JCB), Western Union, and PayPal.
• Fast Shipping Options: Offers both China Post (15-30 days) and DHL (3-7 days) shipping with tracking.

IV. Product Specifications:

• Product Name: Italy 1998 Retro Soccer Jersey (Blue)
• Product Code: Equipacion-1979
• Material: Polyester
• Condition: New
• Includes: Tags and logos
• Product Categories: National Team, Italy
• Origin: China

V. Marketing Messaging:

Headline Options:

• Own a Piece of History: The 1998 Italy Retro Jersey
• Relive the Glory Days: Authentic Italy 1998 Soccer Jersey
• Show Your Colors: Retro Italy National Team Jersey

Body Copy Points:

• Highlight the authenticity and attention to detail in the embroidery.
• Emphasize the comfort and durability of the polyester material.
• Mention the versatility of the jersey for both casual and athletic wear.
• Clearly state shipping options and delivery times.
• Promote the bulk discount structure.
• Include a clear call to action (e.g., “Shop Now,” “Order Yours Today”).

VI. Call to Action:

Encourage immediate purchase with a strong call to action, highlighting the limited-time discounts or free shipping offer.

VII. Imagery:

High-quality images of the jersey from multiple angles, showcasing the embroidery and overall design. Lifestyle shots showing the jersey being worn would also be beneficial.

VIII. Additional Notes:

• Clearly state the return policy (if any).
• Include customer service contact information.
• Consider A/B testing different headlines and body copy to optimize conversion rates.

This brief provides a framework for creating compelling marketing materials for the Italy 1998 retro soccer jersey. Remember to adapt the language and messaging to the specific platform and target audience.